What is another word for ad captandum vulgus?
Pronunciation: [ˈad kaptˈandəm vˈʌlɡəs] (IPA) 
Ad captandum vulgus is a Latin term that refers to a technique used to manipulate or appeal to the popular masses in order to win their approval or manipulate them. Synonyms that can be used instead of this term include populism, demagoguery, or pandering. Other words that can be used to describe this term include sensationalism, showmanship, or grandstanding. These words all describe the tactic of manipulating or appealing to a broad audience in order to gain support or influence. Understanding these synonyms and their meanings can help us to recognize when these tactics are being used and to evaluate the motivations behind them.
